Sales Leader · Speaker · Problem Solver

Solving Hard Problems.
Building Winning Teams.

Technology sales leader at Salesforce. Speaker. Creator of the Cube Method.

43,000+ people reached
28+ years in tech sales
12 teams led
$500M+ revenue influenced

My Why

My Why

I believe every hard problem has a solution — and that the best leaders teach others to find it.
Portrait of Emmanuel Pacheco smiling, wearing glasses and a white shirt

I studied philosophy and psychology at the University of Toronto because I wanted to understand how people think, argue and decide. Twenty-eight years of enterprise sales later, that curiosity still drives me: my résumé says technology sales, but my life is about building the relationships and partnerships required to achieve seemingly impossible goals. The Rubik’s Cube taught me that progress sometimes looks like going backwards — and that anyone can solve something hard once they learn the right moves. Helping people discover that for themselves is why I lead, and why I teach.

Career

Six faces. One solved cube.

Like a Rubik’s Cube, a career gets solved one face at a time. Fifteen stops, six chapters — each with a lesson I still use every day.

1988 Today

Key learning

    Impact

    What I’m Most Proud Of

    • 8×

      President’s Club winner across SAS, Google Cloud and beyond.

    • 128%

      Team quota attainment — top Canadian result at Google Cloud.

    • 25+

      Sellers developed and promoted into leadership roles.

    • 43,000+

      People reached by the Thing About Hard Problems masterclass.

    • Ernő Rubik

      The inventor of the Cube endorses the Cube Method.

    • World Record

      Guinness World Records title holder with the Googler Orchestra (2023).

    Cube Lessons

    What the Cube Teaches You About Real Life

    A Rubik’s Cube has 43 quintillion possible combinations — and every one of them can be solved in 20 moves or fewer. The same principles that solve the cube help you solve the hard problems in work and life.

    Explore the lessons at cubelessons.com →

    Scrambled. Press “Solve it” to watch it come together.

    1. 01

      Break it into its smallest pieces

      54 stickers look overwhelming. But there are only three kinds of piece: 6 centers, 12 edges and 8 corners. Find what the pieces have in common, and what makes each one unique.

      Name the parts of your problem before you try to fix it. Most “huge” problems are a few repeating patterns.

    2. 02

      Centers never move

      Turn any face and its center stays where it is. The center tells you where every other piece has to go. It is your fundamental truth.

      Find the non-negotiables: the budget, the deadline, your values. Work around them instead of fighting them.

    3. 03

      Edges first. Corners later.

      When you work on edges, ignore the corners. When you work on corners, ignore the edges. Trying to fix both at once is how beginners get stuck.

      Secure the connective work first. The flashy, many-sided piece can wait until its moment.

    4. 04

      Layer by layer

      Solve the first layer as your foundation, then the middle, then the top. Each layer is built on the one beneath it, and you never have to undo it.

      Trying to operate at layer three before layer one is done leads to chaos. Build from the foundation up.

    Ernő Rubik speaking at Talks at Google, celebrating 50 years of the Rubik’s Cube
    “The harder the problem, the happier you are to beat it. It proves your capability and makes you brave enough to take on the next one, and that is how progress happens.”
    Ernő Rubik, inventor of the Rubik’s Cube Talks at Google · Moderated by Emmanuel Pacheco · Intro by Jim Hogan · London, UK · September 2025
    • 13,800+ members in the Google Cube Club Emmy founded
    • 43,000+ people reached by the masterclass
    • 50 years of the Cube celebrated with Ernő Rubik at Talks at Google

    Speaking

    Keynotes that move rooms — and numbers.

    High energy, hands-on and practical. Audiences leave with a cube in their hands and a method in their heads.

    Emmy holding up a Rubik’s Cube during a live virtual workshop

    Speaker reel

    • Keynote 01

      Solving Hard Problems

      The Cube Method live: a hands-on session where every attendee learns to think in layers, algorithms and small wins — and solves a real Rubik’s Cube.

    • Keynote 02

      Leading High-Performance Sales Teams

      Lessons from 28 years and multiple President’s Clubs: how to coach, forecast and build a culture where winning is repeatable.

    • Keynote 03

      AI & the Future of Customer Engagement

      What Data Cloud, Agentforce and generative AI really change for marketers and sellers — and what stays deeply human.

    Testimonials

    What leaders, partners and teams say

    Contact

    Let’s solve something hard together.

    Keynotes, workshops, advisory or a career conversation — tell me what you’re working on and I’ll get back to you.